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Selling your Assisted Living Facility is one of the most significant decisions you will make. The Oregon market presents a unique combination of strong demand and specific challenges. Success requires more than just finding a buyer. It depends on proper timing, strategic preparation, and a clear understanding of your facility’s true value. This guide provides a direct overview of the landscape for ALF owners in Oregon who are considering their next chapter.

The Oregon ALF Market: What to Know

The market for assisted living in Oregon is defined by powerful demographic tailwinds. A growing senior population is fueling high demand, and families increasingly prefer ALFs over other forms of senior care. This has created a robust environment for sellers. Occupancy rates are healthy, recently sitting around 84.4%, and the rising cost of care, which has jumped nearly 19% in a year, reflects the value of the services you provide.

Buyers see this potential. They are active and looking for well-run facilities. However, these are sophisticated investors. They are closely watching market trends and are disciplined in their approach. This means the opportunity is real, but you must enter the market with a clear, professional strategy to capture the full value of your life’s work.

Key Considerations Before You Sell

Moving from “thinking about selling” to “ready to sell” involves a few critical steps. In our experience helping owners, three areas demand your focused attention well before your facility is ever presented to a buyer.

  1. Oregon State Licensing. The Oregon Department of Human Services (ODHS) has specific requirements for ownership transfer. You must submit a complete licensing application for the new owner at least 60 days before the sale closes. A smooth transition depends on this timeline. Any misstep here can delay or even jeopardize a deal.
  2. Rigorous Buyer Due Diligence. A serious buyer will conduct a deep-dive review of your operations. Be prepared to provide years of financial statements, employee records, resident agreements, compliance reports, and vendor contracts. Getting these documents organized and “buyer-ready” in advance prevents surprises and builds confidence.
  3. Strategic Financial and Legal Planning. The structure of your sale has significant tax implications. Engaging advisors early to plan for a tax-efficient transaction can substantially impact your net proceeds. This process should begin long before you have an offer in hand.

Current Market Activity

The Oregon ALF market is not just theoretically attractive; it is active. You can see facilities listed for sale on public websites like LoopNet and BizBuySell, which can give you a general sense of asking prices and property details in the state. Furthermore, industry publications like Senior Housing News regularly report on transactions, confirming that capital is flowing into the senior living sector.

However, many of the best-matched, most strategic transactions happen outside of public listings. Private equity groups and large operators often work through advisors to identify acquisition targets confidentially. The takeaway is clear: buyers are actively seeking quality facilities in Oregon. The key is ensuring your practice is positioned to attract the right kind of buyer through a structured and competitive process, not just a public listing.

The Sale Process Deconstructed

Selling a healthcare facility can seem overwhelming, but we find it helpful to think of it in three distinct phases. Each stage has its own challenges and requires careful management.

Phase 1: Preparation and Strategy

This is where the most value is created. It involves getting your financial records in order, preparing for due diligence, and defining your personal goals for the sale. This phase also includes a professional valuation to establish a credible asking price based on your actual cash flow, not just revenue. Planning your exit 2-3 years in advance is ideal because buyers pay for proven performance, not just potential.

Phase 2: Marketing and Buyer Engagement

With a strong strategy in place, the next step is confidentially marketing your facility to a curated list of qualified buyers. This is a delicate process that balances broad exposure with strict confidentiality. The goal is to create a competitive environment where multiple buyers are interested, which drives up the final price and improves terms.

Phase 3: Due Diligence and Closing

Once an offer is accepted, the buyer begins their formal due diligence. Because you prepared in Phase 1, this stage should be smooth. This is followed by negotiating the final purchase agreement and working with legal teams to finalize the transfer of licenses and assets.

What Is Your ALF Really Worth?

One of the first questions any owner asks is, “What is my facility worth?” The answer is more complex than a simple multiple of your revenue. Sophisticated buyers value your practice based on its Adjusted EBITDAEarnings Before Interest, Taxes, Depreciation, and Amortization. This figure is “adjusted” to normalize for any owner-specific perks or one-time expenses, revealing the true underlying profitability of the business. This adjusted cash flow is then multiplied by a figure based on market demand, your facility’s size, and its growth potential. Framing this story correctly can significantly increase the multiple. A facility with diverse services and low reliance on the owner will command a much higher valuation than a small, owner-dependent operation.

Planning for Life After the Sale

The moment the deal closes is not the end of the story. A successful transition is defined by what happens next for you, your legacy, and your team. Planning for the post-sale period is a critical part of the deal structure itself and should be addressed early in the process.

Here are a few key areas to consider:

Area of Focus Key Question for You
Your Legacy How can we structure the deal to ensure the quality of care and facility culture are maintained?
Your Staff What terms can be negotiated to protect key employees and ensure a smooth operational handover?
Your Financial Future How can the proceeds be structured for maximum tax efficiency and long-term wealth preservation?
Your Next Role Do you want a clean break, or are you interested in retaining some equity (a “rollover”) and participating in the facility’s future growth?

Thinking through these questions with an advisor helps ensure the deal aligns with your personal and financial goals, not just the buyer’s.

Frequently Asked Questions

What are the key steps to prepare my Assisted Living Facility for sale in Oregon?

Preparation involves three critical steps: ensuring compliance with Oregon’s state licensing requirements by submitting a complete application for the new owner at least 60 days before closing; organizing all financial statements, employee records, resident agreements, compliance reports, and vendor contracts for buyer due diligence; and engaging legal and financial advisors early to plan a tax-efficient sale structure.

How is the value of my Assisted Living Facility determined in the Oregon market?

Valuation is based on Adjusted EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization), which normalizes for owner perks and one-time expenses, reflecting true profitability. This adjusted cash flow is then multiplied by factors such as market demand, facility size, and growth potential. Facilities with diverse services and low owner dependence typically receive higher multiples.

What is the current market environment for selling an Assisted Living Facility in Oregon?

The Oregon ALF market is robust due to a growing senior population and high occupancy rates (~84.4%). Demand and care costs have risen, attracting sophisticated buyers who look for well-run facilities. Many transactions happen privately beyond public listings, emphasizing the importance of strategic marketing to attract qualified buyers and maximize value.

What should I consider about the sale process timeline and phases?

The sale process consists of three phases: 1) Preparation and Strategy, ideally starting 2-3 years before sale to get financials and valuation ready; 2) Marketing and Buyer Engagement, confidentially promoting to selected buyers to encourage competition; and 3) Due Diligence and Closing, where prepared documentation smooths buyer review and final legal work transfers ownership.

How can I plan for life after selling my Oregon Assisted Living Facility?

Post-sale planning should focus on maintaining your facility’s quality and culture, protecting key staff with negotiated terms, structuring proceeds for tax efficiency and wealth preservation, and deciding your future involvement—whether a clean break or retaining equity participation. Addressing these early ensures alignment with your long-term personal and financial goals.