If you are a radiology practice owner in Utah, you are likely aware that the market is changing. Deciding to sell is a major step. This guide is designed to help you understand the current market conditions, what buyers are looking for, and how to approach the process to ensure you are maximizing your practice’s value. Navigating this landscape requires careful preparation and a clear understanding of your options.
Market Overview
The U.S. diagnostic imaging market is a significant part of the healthcare industry, generating over $100 billion a year. This has not gone unnoticed by buyers. We are seeing a clear national trend of private equity firms and larger healthcare systems actively acquiring specialty practices, including radiology. In fact, PE-backed groups now operate about 16% of all radiology locations in the country. This trend is present in Utah, creating a strong market for practice owners who are considering a sale. This high level of buyer interest means there is real opportunity, but it also means you will likely be dealing with sophisticated buyers who know exactly what they are looking for.
Key Considerations for Utah Radiology Sellers
Beyond the national trends, your practice’s value and appeal are tied to local factors. As you begin to think about a sale, you should pay close attention to a few specific areas.
-
Your Payer Mix. Buyers will look closely at your sources of revenue. A diverse mix of payers is often seen as a strength. In Utah, where Medicaid reimbursement can be lower than Medicare, demonstrating a healthy balance or a strong base of commercially insured patients can positively impact your valuation.
-
Referral Network Strength. Your relationships with referring physicians are a major asset. Buyers want to see a stable, consistent stream of referrals that are not dependent on just one or two sources. Documenting the history and breadth of your referral network is a key part of telling your practice’s story.
-
Your Team and Location. A stable, experienced team of radiologists and technologists is a huge selling point, especially given provider shortages in some parts of Utah. A well-located facility with modern equipment also adds significant value and reduces the perceived risk for a buyer.
Market Activity in Utah
This isn’t just a theoretical opportunity. We are seeing real transaction activity in Utah. For example, Center for Diagnostic Imaging (CDI), a large national player, recently acquired two established practices in the Salt Lake City area. This type of consolidation shows that strategic buyers see a lot of value in the Utah market. They are looking for well-run practices with a strong patient base and opportunities for growth. The key takeaway for owners is that the time to start preparing is now, even if you think a sale is 2-3 years away. Buyers pay for proven performance, not just potential. Understanding the current market activity helps you position your practice to be ready when the right opportunity comes along.
The Sale Process: A Brief Overview
Selling your practice is a journey with a few distinct stages. Understanding the path ahead can help you prepare for a smoother transition.
Preparation and Valuation
This is the foundational step. It involves gathering your financial statements for the past 3-5 years, detailing your equipment and staff, and getting a clear picture of your operational performance. It all culminates in a comprehensive valuation to understand what your practice is truly worth in the current market.
Finding the Right Buyer
Not all buyers are the same. Some are focused on growth, others on preserving a legacy. Instead of just listing your practice, a proper process involves a confidential and targeted search to find a buyer whose goals align with yours. This creates a competitive environment that helps secure the best terms.
Due Diligence and Closing
Once you agree on a price and terms, the buyer will begin their due diligence. This is a deep dive into your financials, operations, and legal compliance. Many deals face challenges here if the practice is not well-prepared. A smooth due diligence process leads to the final legal negotiations and the closing of the sale.
A Realistic Look at Valuation
Many owners think of their practices value as a simple multiple of revenue. The reality is more complex. Sophisticated buyers value your practice based on its Adjusted EBITDA, which stands for Earnings Before Interest, Taxes, Depreciation, and Amortization. This figure is adjusted to normalize for any owner-specific expenses or one-time costs to show the true, ongoing profitability of the business. For smaller imaging centers, the valuation multiple applied to that Adjusted EBITDA typically ranges from 2.5x to 4.5x. However, that multiple can be higher or lower based on factors like your growth rate, technology, payer mix, and referral stability. Buyers don’t just buy your numbers. They buy the story behind them.
Planning for Life After the Sale
A successful transaction is about more than just the sale price. It is also about setting up a successful future for yourself, your team, and the practice you built. Planning for these outcomes should begin long before you close the deal.
| Post-Sale Aspect | Why It Matters |
|---|---|
| Your Transition Role | Buyers often want the seller to stay on for a period to ensure a smooth transition for patients and staff. Defining this role, including your time commitment and compensation, is a key part of the negotiation. |
| Staff & Legacy | You have likely spent years building a talented team and a strong reputation in the community. The right deal structure and buyer can help protect your staff and ensure your legacy continues. |
| Financial Impact | The final sale price is not what you put in the bank. The structure of the deal has major implications for your after-tax proceeds. Planning ahead can help you choose the most tax-efficient path forward. |
Frequently Asked Questions
What are the current market conditions for selling a radiology practice in Utah?
The market in Utah reflects a national trend where private equity firms and larger healthcare systems are actively acquiring radiology practices. With about 16% of U.S. radiology locations operated by PE-backed groups, Utah owners face sophisticated buyers. This creates strong buyer interest and real opportunities for sellers.
What local factors affect the valuation of a radiology practice in Utah?
Key factors include your payer mix, with a strong base of commercially insured patients favored over Medicaid due to reimbursement rates; the strength and diversity of your referral network; and your team and location, where a stable, experienced staff and a well-located modern facility increase value.
How is the value of a radiology practice in Utah typically determined?
Value is usually based on the practice’s Adjusted EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization), which normalizes owner-specific and one-time expenses to reflect true profitability. Multiples applied to EBITDA range from 2.5x to 4.5x, influenced by growth rate, technology, payer mix, and referral stability.
What are the main steps involved in selling a radiology practice in Utah?
Key stages include preparation and valuation, where financials and operational data are gathered; finding the right buyer through a confidential targeted search; and due diligence and closing, where the buyer thoroughly reviews the practice leading to final negotiations and sale completion.
What should sellers in Utah consider planning for after selling their radiology practice?
Sellers should plan for their transition role with the new owner to ensure smooth changes, protect their staff and legacy by choosing the right buyer, and consider the financial impact of deal structure on after-tax proceeds, aiming for a tax-efficient exit.


